Seacoast Yachts acquires Heritage Yacht Sales Brokerage
Seacoast Yachts sets sail to become largest yacht brokerage in Southern California
SANTA BARBARA — Seacoast Yachts, the premier yacht brokerage on the Central Coast, announced on June 1 its investment and merger with the number one volume yacht broker in Southern California, Heritage Yacht Sales.
The partnership fuses seasoned broker talent with cutting edge technology and digital marketing expertise, to forge the largest, most sophisticated yacht brokerage in Southern California.
The new partnership will include seven locations, with the formation of Seacoast-Heritage Yachts in Newport Beach, Long Beach, Wilmington, San Pedro, and San Diego. Seacoast Yachts will continue to operate out of Santa Barbara and Channel Islands.
“Expanding into new markets by aligning talented, experienced yacht brokers with innovative technology and creative marketing strategies has always been my vision for Seacoast,” said Brian Coryat, co-owner of Seacoast of Santa Barbara Inc. and Seacoast of Channel Islands LLC. “It’s an exciting time for buyers and sellers in the boating world, and we look forward to exploring new opportunities as we continue to cultivate our passion for the nautical life.”
“With over 40 years experience in the boating industry, I’m thrilled for the seamless synergy of our two companies, and plan to continue on as part of the management team as we build this exciting new enterprise,” said Tony Duni, owner of Heritage Yachts. “With Brian’s extensive experience and success in the world of digital marketing and business development, combined with the Heritage and Seacoast locations and crew, we are in an ideal position to take the yacht brokerage business to the next level and beyond.”
In addition Seacoast Yachts will now become the exclusive sales agent for Heritage Yachts new boats lines, offering coveted premier fleets from Marlow, Hunter, Mainship, and Elling to name a few. This opportunity allows for all seven brokerage locations to offer the best in class in both new and pre-owned boats.
“I’m thrilled to lead a team of esteemed yacht brokers who have sold over $20 million in volume in the past two years alone, and for the opportunity to expand our brokerage into key markets in Southern California,” said Bob Nahm, director of sales and co-owner of Seacoast of Channel Islands LLC. “Through our wealth of knowledge and expertise, both in sales and advanced technology marketing initiatives, we’re poised to be the premium choice for buyers and sellers throughout California and beyond as their preferred yacht broker.”
Seacoast-Heritage Yachts will be exhibiting the New Marlow Hunter lineup at MarinaFest in Marina del Rey on June 4-5 and at the San Diego International Boat Show on June 16-19.
For more information contact Seacoast Yachts at 805-962-8195 or visit seacoastyachts.com.
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