CHICAGO—After a thorough market-by-market evaluation of its boat shows still on the schedule for the first quarter of 2021, the National Marine Manufacturers Association announced it is canceling this year’s Progressive Insurance New England Boat Show and Progressive Insurance Northwest Sportshow. NMMA has also postponed the Progressive Insurance Atlantic City Boat Show to April 7-11, 2021, which was originally scheduled Feb. 24-28.
In the fall of 2020, NMMA had announced the cancelation of nine of its other boat shows scheduled for the first quarter of 2021, driven by the trajectory of the covid-19 pandemic.
“These decisions are the result of continued conversations with exhibitors, health officials, venue operators, and other stakeholders to produce safe, successful, and high-quality consumer experiences with health and safety top of mind for all involved,” NMMA president Frank Hugelmeyer said in a released statement. “While we determined most of our events in the early part of 2021 are not viable to produce, we understand boat shows play a vital role in showcasing new products and generating sales for our industry, and we’re committed to resuming our full boat show lineup as soon as possible.”
NMMA said they will continue to monitor the impacts of covid-19 in the Atlantic City region, working with federal, state, and local authorities to ensure a safe and successful event will be possible in April. The NMMA expects to resume its entire boat show schedule in September of 2021, along with a full slate of boat shows in 2022.